BrandExperience

Module for Sales Marketing Customer Journey Process Control

Exclusive brands want or demand a separate and exclusive presentation of their content. This includes editorial content with a brand-specific appearance and specific product hit lists. Of course, it is also possible to include products from other manufacturers.

With just a few clicks, the module enables a differentiated presentation of products and contents of a brand - taking into account their individual appearance and appearance. The enrichment with editorial content can be personalized according to product groups (of a brand) as well as user groups.

FRONTEND

  • Views
    • brand sites
      • Talking brand URLs
      • By listing numerous products with all relevant contents on a single page, the search engine ranking of product groups is optimized.

BACKEND

  • Wizards
    • Configuration of releases at the level of
      • catalogues
      • brands
      • product groups

  • CMS
    • Provision of editorial content matching the product groups of a brand
To the module overview
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