Product vs. Solution in B2B E-Commerce

For us and our customers, digitization is not an end in itself, but a powerful tool for marketing and sales - with measurable results such as sales. Digitisation using a software product is a tactical approach. Digitisation by means of a solution, on the other hand, allows many tactical measures to be interlinked with an overarching strategy. Solutions from IconParc stand for a comprehensively integrated approach with a strategic character. All derived measures flow into the performance characteristics of the respective solution at the operational level - and thus contribute to its success.

 

We develop solutions to complex problems. Such interdisciplinary projects can only be realized in a team or with a combination of extraordinary talents. IconParc brings together the talents and experience of more than 20 software developers, most of whom have been with us for more than 10 years - some for more than 15 years.

According to Wikipedia, constitutive features of solutions are considered to be

  • Combination: A customer solution consists of several different and related services and products, or services and services. This combination gives a solution a high degree of problem-solving potential, i.e. it can solve a complex customer problem. A single product or service is not a solution because these isolated services cannot solve a complex problem.

  • Integration: In a solution, the products and services are coordinated so that they are technically and functionally combined to form a whole. This is called internal operational integration. In addition, a solution is geared to the circumstances and requirements of the customer company. This circumstance is called external integration.

  • Individualization: A solution is adapted to the requirements of an individual customer. Individualization primarily concerns the creation, selection and composition of the service components, but also, for example, price fixing.
Our References
Current brochures
The Elevator Pitch:
IconParc explained in two and a half minutes


- or -

12 REASONS
Design and build your digital solution
by IconParc
What ever your digitalization project is

Talk to us.
[text.sitemap_layer in ml_comp 'content' undefined]